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Video Transcript:

Product Launches

If we’re talking about product launches, what’s a joint venture without a ‘Product Launch’?  It’s a good idea that’s not executed, right?  I mean, this is really – the reality is, when you do that joint venture, well, a joint venture is all about good people to take action, to move on that and it’s all about your promotion, and the best way to do that, in my opinion, a lot of people’s opinion, have made a lot of money is through a ‘Product Launch’.

Now, I frankly, I often don’t talk about launches in the internet marketing niche because a lot of people think that’s all this is for.  But I am going to show you examples where it’s absolutely not.   And here’s a very critical thing to remember about product launches:

No Proof – No Launch.’

Got that?  No proof – No Launch.  There are a lot of things we’re doing in this process, in this launch process, but one of the things it does is it gives us a lot of opportunity to prove to people that whatever you’re selling them actually works.

But if you think the ‘product launch’ is a big, you know – why would you do all that work just to make like one quick pile of money?  Well, I tell you what, if you make a quick million bucks, it’s pretty cool!  But, you know, the reality is, you got to be strategic and it goes way beyond that quick pop or…

Adsense templates.   Joel ran a lot of people through Adsense templates – tons and tons of people bought their product.  Well there’s a little checkbox there, right?  Okay, you just bought a whole bunch of templates.  Do you want to keep on?  Get more templates, basically.  At $100 a month?  At a hundred bucks a month.  Now I am already – I have a habit of putting people on the spot, like when they ask me to come and speak but we are not going to talk about his numbers, but a lot of people pay Joel a hundred bucks a month.  I mean, do you know how fast that adds up?  That’s like every 10 people, that’s another $1,000 a month you’re making.  You’re starting to see how this can go just beyond one big payday?

 

 

Jeff Walker - Day 3

Secret Classroom Jeff Walker

For years Jeff Walker was one of those "under-the- radar" infomarketers who you would only hear occasional rumors about. Since 1996, with little fanfare, he has sold millions of dollars worth of "how to" information (until recently, his primary niche was financial investing and trading.)

For years, Jeff's specialty has been launching new products... and after tales of his "Six Figures In Seven Days" (when he generated $106,000 in seven days with a new product and a relatively small list) started to leak out, he became a sought-after "hired gun" for rolling out new promotions.

The information marketing world suddenly took notice in 2004, when John Reese publicly credited Jeff's teachings after he launched a new home- study course and sold $1.08 million in the first 24 hours.

Since then, the numbers have continued to grow, and his launch techniques have now generated more than $60.1 million in sales.

Along the way, Jeff has helped other famous marketers such as Yanik Silver, Rich Schefren, Frank Kern, Brad Fallon and Andy Jenkins, Dan Kennedy and Bill Glazer. However, he has also helped many not-so-famous students who have had great success in all kinds of niches from massage therapy, to software training, to baseball coaches.